What are the legal issues surrounding review incentives?
Review incentives can lead to legal issues such as false advertising, deceptive practices, and violations of consumer protection laws.
Can you give me examples of deceptive practices related to review incentives?
Sure! Examples include offering rewards for positive reviews only or failing to disclose that a review was incentivized.
How can businesses ensure they comply with the law when using review incentives?
Businesses should be transparent about incentives, ensure reviews are honest, and comply with guidelines from the FTC.
What are the potential consequences of violating these laws?
Consequences can include fines, legal action, and damage to reputation, which can harm customer trust.
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