What are the key differences between live streaming and traditional media?
Live streaming allows real-time interaction and engagement, while traditional media is often pre-recorded and one-way.
Which one is more effective for reaching younger audiences?
Live streaming tends to be more effective for younger audiences as they prefer interactive and on-demand content.
What are some popular platforms for live streaming?
Popular platforms include Twitch, YouTube Live, Facebook Live, and Instagram Live.
How does advertising differ between the two?
Advertising in live streaming can be more targeted and interactive, while traditional media relies on broader reach and impressions.
Are there any downsides to live streaming?
Yes, downsides include potential technical issues, the need for constant engagement, and the risk of negative live feedback.
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