What are the key features of marketing automation?
An example of an AI chatbot conversation about marketing automation features.
What are the key features of marketing automation?
Key features of marketing automation include email marketing, lead scoring, CRM integration, and analytics.
How does lead scoring work in marketing automation?
Lead scoring assigns values to leads based on their behavior and engagement, helping prioritize follow-ups.
Can marketing automation help with social media management?
Yes, many marketing automation tools offer social media scheduling, monitoring, and analytics features.
What are some popular marketing automation tools?
Popular tools include HubSpot, Marketo, and Mailchimp, each offering various features for different needs.
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