What are the key marketing performance benchmarks I should track?
An example of an AI chatbot conversation about marketing performance benchmarks.
What are the key marketing performance benchmarks I should track?
Key benchmarks include conversion rates, customer acquisition cost, return on investment, and customer lifetime value.
How do I calculate customer acquisition cost?
To calculate customer acquisition cost, divide your total marketing expenses by the number of new customers acquired in a specific period.
What is a good conversion rate for online marketing?
A good conversion rate typically ranges from 2% to 5%, but it can vary by industry and campaign type.
Can you suggest tools to track these benchmarks?
Sure! Tools like Google Analytics, HubSpot, and SEMrush are great for tracking marketing performance benchmarks.
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