How can I measure market share growth effectively?
To measure market share growth, you can analyze sales data, compare it to competitors, and calculate your percentage of the total market.
What data sources should I use for this analysis?
You can use industry reports, sales data from your company, competitor sales figures, and market research surveys.
How often should I measure my market share?
It's advisable to measure your market share quarterly to track growth trends and adjust strategies accordingly.
What are some common challenges in measuring market share?
Common challenges include data accuracy, defining the market correctly, and accounting for market fluctuations.
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