How can I measure the success of my brand's reputation?
You can measure your brand's reputation through surveys, social media sentiment analysis, and online reviews.
What tools can I use for social media sentiment analysis?
Some popular tools include Hootsuite, Brandwatch, and Sprout Social, which analyze mentions and sentiment.
How often should I conduct reputation assessments?
It's advisable to conduct assessments quarterly to stay updated on public perception and make timely adjustments.
What metrics should I focus on?
Focus on metrics like Net Promoter Score (NPS), customer satisfaction scores, and engagement rates on social media.
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