How can I effectively measure user retention for my app?
An example of an AI chatbot conversation about measuring user retention metrics.
How can I effectively measure user retention for my app?
To measure user retention, you can track metrics like Daily Active Users (DAU) and Monthly Active Users (MAU).
What specific metrics should I focus on?
Focus on retention rate, churn rate, and cohort analysis to understand user behavior over time.
How do I calculate the retention rate?
Retention rate is calculated by dividing the number of users who return in a specific period by the number of users at the start of that period.
Can you give me an example of a cohort analysis?
Sure! If you launched your app in January and tracked users who signed up that month, you can see how many returned in February, March, etc.
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