What are the main responsibilities of a merchant?
Merchants are responsible for sourcing products, managing inventory, ensuring quality, and handling customer service.
Do they have to deal with legal regulations?
Yes, merchants must comply with local laws, including consumer protection, tax regulations, and product safety standards.
What about marketing and sales?
Absolutely! Merchants need to develop marketing strategies to attract customers and drive sales.
How do they manage customer relationships?
They often use CRM systems to track interactions, gather feedback, and improve customer satisfaction.
Are there any specific skills they should have?
Key skills include negotiation, financial management, and strong communication abilities.
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