How can I effectively navigate local competition in my business?
To navigate local competition, start by analyzing your competitors' strengths and weaknesses. What specific challenges are you facing?
I'm struggling to differentiate my product from theirs.
Consider focusing on unique selling points, such as quality, customer service, or local sourcing. Have you identified what makes your product special?
Yes, my product is handmade and eco-friendly.
That's a great angle! You can emphasize sustainability in your marketing. How do you currently promote your product?
I mainly use social media, but I'm not sure it's effective.
Social media can be powerful if used strategically. Have you tried engaging with local influencers or running targeted ads?
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