How can I negotiate better deals with influencers?
To negotiate better deals, start by researching the influencer's audience and engagement rates. What are your goals for the collaboration?
I want to increase brand awareness and drive sales.
Great! You can propose a performance-based payment structure, like commissions on sales generated. Have you considered that?
Yes, but how do I present that to the influencer?
Be transparent about your goals and how the commission structure benefits both parties. Highlight potential earnings based on their past performance.
That makes sense. Should I also offer them free products?
Absolutely! Offering free products can sweeten the deal and show your commitment to the collaboration.
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