What are the key points I should consider when negotiating an influencer contract?
You should consider the influencer's reach, engagement rates, deliverables, payment terms, and exclusivity clauses.
How can I determine a fair payment for the influencer?
Research industry standards, consider the influencer's audience size and engagement, and factor in the scope of work.
What should I include in the contract to protect my brand?
Include clauses on content approval, usage rights, confidentiality, and termination conditions to protect your brand.
Are there any red flags I should watch out for?
Yes, watch for influencers with fake followers, unclear deliverables, or those who are unwilling to negotiate terms.
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