What are some examples of niche targeting in marketing?
Niche targeting involves focusing on a specific segment of the market. For example, a company selling vegan skincare products targets health-conscious consumers.
Can you give me more examples?
Sure! Another example is a brand that specializes in eco-friendly packaging, targeting environmentally conscious businesses.
What about in the tech industry?
In tech, a company might focus on software for remote team collaboration, targeting businesses with remote workers.
How can I identify a niche for my business?
You can identify a niche by researching market trends, analyzing competitors, and understanding your target audience's needs.
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