How can I optimize my ad spend for better ROI?
To optimize your ad spend, start by analyzing your current campaigns to identify which ones are performing best.
What metrics should I focus on to determine performance?
Key metrics include click-through rate (CTR), conversion rate, and cost per acquisition (CPA).
Should I adjust my budget based on these metrics?
Yes, reallocating your budget towards high-performing ads can significantly improve your overall ROI.
Are there any tools you recommend for tracking these metrics?
Google Analytics and Facebook Ads Manager are great tools for tracking ad performance and metrics.
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