How can I optimize my ads using Google Analytics?
You can optimize your ads by analyzing user behavior, tracking conversions, and adjusting your targeting based on the data.
What specific metrics should I focus on?
Focus on metrics like click-through rate (CTR), conversion rate, and bounce rate to gauge ad performance.
How do I set up conversion tracking?
You can set up conversion tracking by creating goals in Google Analytics and linking them to your ad campaigns.
Can I use Google Analytics for A/B testing my ads?
Yes, you can use Google Analytics to track the performance of different ad variations and determine which one performs better.
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