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What is a PPC audit and how can it benefit my business?

An example of an AI chatbot conversation about PPC audits and their benefits for businesses.

😀
You

What is a PPC audit and how can it benefit my business?

MagicBuddy
MagicBuddy

A PPC audit is a comprehensive review of your pay-per-click campaigns to identify areas for improvement. It can help optimize your ad spend, improve ROI, and enhance overall campaign performance.

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You

What specific aspects are evaluated during a PPC audit?

MagicBuddy
MagicBuddy

During a PPC audit, we evaluate keyword performance, ad copy effectiveness, landing page quality, bidding strategies, and overall account structure.

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You

How often should I conduct a PPC audit?

MagicBuddy
MagicBuddy

It's recommended to conduct a PPC audit at least quarterly, but more frequent audits can be beneficial, especially after major changes in your campaigns.

😀
You

Can you help me with the audit process?

MagicBuddy
MagicBuddy

Absolutely! I can guide you through the steps of conducting a PPC audit or help you analyze your current campaigns.

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