How should I allocate my PPC budget for maximum ROI?
An example of an AI chatbot conversation about PPC budget allocation strategies.
How should I allocate my PPC budget for maximum ROI?
To maximize ROI, consider allocating your budget based on historical performance, focusing on high-converting keywords.
What percentage of my budget should go to search vs. display ads?
A common approach is to allocate 70% to search ads and 30% to display ads, but it can vary based on your goals.
Should I adjust my budget seasonally?
Yes, adjusting your budget seasonally can help capitalize on peak times for your industry.
How often should I review my PPC budget allocation?
It's best to review your budget allocation at least monthly to ensure optimal performance and make necessary adjustments.
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