What are common PPC mistakes to avoid?
Some common PPC mistakes include not using negative keywords, poor ad copy, and neglecting mobile optimization.
Can you explain why negative keywords are important?
Negative keywords prevent your ads from showing on irrelevant searches, saving budget and improving targeting.
What about ad copy? How can I improve it?
To improve ad copy, focus on clear messaging, strong calls to action, and highlighting unique selling points.
Are there any tools to help with PPC management?
Yes, tools like Google Ads, SEMrush, and WordStream can help manage and optimize your PPC campaigns.
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