What are push notification metrics and why are they important?
Push notification metrics are data points that help you measure the effectiveness of your notifications. They include open rates, click-through rates, and conversion rates.
How can I improve my push notification open rates?
To improve open rates, consider personalizing your messages, optimizing send times, and segmenting your audience for targeted notifications.
What tools can I use to track these metrics?
You can use tools like Google Analytics, Firebase, or specialized push notification services like OneSignal to track your metrics.
What is a good open rate for push notifications?
A good open rate typically ranges from 20% to 30%, but this can vary based on industry and audience.
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