What is the CES measurement and how is it used?
An example of an AI chatbot conversation about CES measurement and its applications.
What is the CES measurement and how is it used?
CES stands for Customer Effort Score. It's a metric used to measure how easy it is for customers to interact with a company.
How do you calculate the CES?
CES is typically calculated by asking customers to rate their effort on a scale, usually from 1 to 7, after an interaction.
What are the benefits of using CES?
Using CES helps identify pain points in the customer journey, allowing companies to improve service and increase satisfaction.
Can you give an example of a CES survey question?
Sure! A common CES question is: 'How easy was it to resolve your issue today?' with a scale from 1 (very difficult) to 7 (very easy).
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