What are query parameters in analytics?
An example of an AI chatbot conversation about query parameters in analytics.
What are query parameters in analytics?
Query parameters are key-value pairs in a URL that help track specific data in analytics.
How do they affect my website's performance?
They can help you understand user behavior and optimize your site, but too many can clutter your data.
Can you give me an example of how to use them?
Sure! For instance, in a URL like 'example.com/products?category=shoes&color=red', 'category' and 'color' are query parameters.
How can I analyze these parameters in Google Analytics?
You can set up custom dimensions or use the 'Secondary Dimension' feature to analyze query parameters.
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