How can I effectively renegotiate a sponsorship agreement?
To start, assess the current agreement and identify areas for improvement. What specific terms are you looking to change?
I want to increase the financial support and extend the duration of the agreement.
Great! Prepare a proposal highlighting the benefits for the sponsor, such as increased exposure or engagement. Have you gathered any data to support your request?
Yes, I have metrics from our last campaign showing increased engagement.
That's excellent! Presenting those metrics will strengthen your case. Would you like tips on how to structure your proposal?
Yes, please! What should I include in the proposal?
Include an executive summary, your objectives, the proposed changes, supporting data, and a call to action. Would you like a template?
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