How should I budget for retargeting ads?
To budget for retargeting ads, consider your overall marketing budget, the size of your audience, and your campaign goals.
What percentage of my total ad budget should I allocate to retargeting?
A common recommendation is to allocate 10-30% of your total ad budget to retargeting, depending on your goals.
How do I measure the success of my retargeting ads?
You can measure success through metrics like click-through rates, conversion rates, and return on ad spend (ROAS).
What platforms are best for retargeting ads?
Popular platforms for retargeting include Google Ads, Facebook Ads, and LinkedIn Ads, depending on your target audience.
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