How can I effectively retarget audiences on Facebook?
To effectively retarget audiences on Facebook, start by creating a custom audience based on website visitors or engagement.
What types of audiences can I create for retargeting?
You can create audiences based on website visitors, app users, video viewers, or those who engaged with your posts.
How long should I wait before retargeting?
It's best to retarget within 30 days of the initial interaction, but you can adjust based on your sales cycle.
What kind of ads work best for retargeting?
Dynamic ads, carousel ads, and special offers tend to perform well for retargeting, as they remind users of products they viewed.
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