What are the risks of insensitive advertising?
Insensitive advertising can lead to public backlash, damage to brand reputation, and loss of customer trust.
Can you give me some examples of insensitive ads?
Sure! Examples include ads that trivialize serious issues, use stereotypes, or are culturally insensitive.
How can companies avoid these risks?
Companies can conduct thorough market research, seek diverse perspectives, and test ads with focus groups before launch.
What are the consequences of a backlash?
Consequences can include negative media coverage, social media outrage, and a decline in sales.
Are there any legal implications?
Yes, insensitive advertising can lead to lawsuits for false advertising or discrimination, depending on the content.
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