What are the benefits of Real-Time Bidding?
Real-Time Bidding (RTB) allows advertisers to bid on ad space in real-time, leading to more efficient ad placements.
How does RTB improve targeting?
RTB uses data to target specific audiences, ensuring ads reach the right people at the right time.
Can RTB help reduce advertising costs?
Yes, RTB can lower costs by allowing advertisers to bid only for the impressions that matter to them.
What kind of data is used in RTB?
RTB utilizes user behavior data, demographics, and contextual information to optimize ad placements.
Is RTB suitable for all types of businesses?
RTB can benefit various businesses, but its effectiveness depends on the target audience and campaign goals.
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