What is churn rate in SaaS analytics?
Churn rate is the percentage of customers who stop using your service during a specific time period.
How do you calculate churn rate?
To calculate churn rate, divide the number of customers lost during a period by the total number of customers at the start of that period.
Why is churn rate important for SaaS businesses?
Churn rate is crucial as it helps businesses understand customer retention and the overall health of their subscription model.
What can I do to reduce churn rate?
To reduce churn, focus on improving customer engagement, providing excellent support, and regularly gathering feedback.
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