What are the key metrics to track for SaaS churn?
The key metrics to track for SaaS churn include Customer Churn Rate, Revenue Churn Rate, and Net Churn Rate.
How do I calculate Customer Churn Rate?
Customer Churn Rate is calculated by dividing the number of customers lost during a period by the total number of customers at the start of that period.
What is Revenue Churn Rate?
Revenue Churn Rate measures the percentage of recurring revenue lost due to churn, calculated by dividing lost revenue by total revenue.
Can you explain Net Churn Rate?
Net Churn Rate accounts for upgrades and downgrades, showing the overall change in revenue from existing customers.
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