What is value-based pricing in SaaS?
Value-based pricing is a strategy where you set your product's price based on the perceived value to the customer rather than the cost of production.
How do I determine the perceived value of my SaaS product?
You can determine perceived value by conducting customer interviews, surveys, and analyzing competitors' pricing strategies.
What are the benefits of using value-based pricing?
Benefits include increased revenue, better customer satisfaction, and a stronger competitive position in the market.
Can you give me an example of value-based pricing in action?
Sure! For instance, a project management tool might charge more for features that significantly improve team productivity, reflecting the value it brings.
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