How can I integrate SEO and PPC for better results?
Integrating SEO and PPC can enhance your online visibility. Start by aligning your keywords for both strategies.
What specific tools can help with this integration?
Tools like Google Ads, SEMrush, and Ahrefs can help you analyze keyword performance and optimize your campaigns.
Can you give me an example of a successful integration?
Sure! A company used PPC to target high-converting keywords while optimizing their SEO for long-tail keywords, resulting in a 30% increase in traffic.
What metrics should I track to measure success?
Track metrics like click-through rates, conversion rates, and organic traffic growth to measure the success of your integration.
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