How do I set KPIs for my digital marketing strategy?
To set effective KPIs, start by defining your marketing goals. What do you want to achieve?
I want to increase website traffic and improve conversion rates.
Great! For website traffic, you could set a KPI like a 20% increase in monthly visitors. For conversion rates, aim for a 5% increase.
How often should I review these KPIs?
It's best to review your KPIs monthly to track progress and make adjustments as needed.
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