I'm launching a new product line. Should I offer discounts to attract customers?
Offering discounts on new products can be a great strategy to attract initial customers and generate buzz.
What are the potential downsides of offering discounts?
Potential downsides include perceived lower value of the product and the risk of customers waiting for discounts in the future.
How can I determine the right discount percentage?
Consider factors like your profit margins, competitor pricing, and the perceived value of your product to set an appropriate discount.
Are there any alternatives to discounts that I could consider?
Yes, you could offer limited-time promotions, bundle deals, or loyalty rewards to encourage purchases without direct discounts.
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