What are the key metrics for measuring sponsor engagement?
An example of an AI chatbot conversation about sponsor engagement metrics.
What are the key metrics for measuring sponsor engagement?
Key metrics include sponsor visibility, interaction rates, and feedback scores. Would you like to know more about each?
Yes, please explain sponsor visibility.
Sponsor visibility measures how often sponsors are seen by the audience, including impressions and reach.
How do you calculate interaction rates?
Interaction rates are calculated by dividing the number of interactions (likes, shares, comments) by the total impressions.
What feedback methods are effective for sponsors?
Effective methods include surveys, direct interviews, and social media sentiment analysis.
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