How can I identify my target audience for branding?
To identify your target audience, start by analyzing your product's features and benefits. Who would benefit most from it?
What methods can I use to gather data about my audience?
You can use surveys, social media analytics, and market research reports to gather valuable data about your audience.
How do I create buyer personas based on this data?
Create buyer personas by compiling demographic data, interests, and behaviors to represent your ideal customers.
Can you give me an example of a buyer persona?
Sure! For a fitness brand, a buyer persona could be 'Active Anna', a 28-year-old health-conscious woman who enjoys yoga and outdoor activities.
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