What are the top eCommerce analytics metrics I should track?
An example of an AI chatbot conversation about key eCommerce analytics metrics to monitor for success.
What are the top eCommerce analytics metrics I should track?
The key metrics include conversion rate, average order value, customer acquisition cost, and cart abandonment rate.
Can you explain why the conversion rate is so important?
Absolutely! The conversion rate indicates the percentage of visitors who make a purchase, reflecting the effectiveness of your sales funnel.
What is a good average order value to aim for?
A good average order value varies by industry, but generally, aiming for a 20% increase over time is a solid goal.
How can I reduce cart abandonment rates?
You can reduce cart abandonment by simplifying the checkout process, offering free shipping, and sending follow-up emails.
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