How can I track email performance in my CRM?
You can track email performance in your CRM by integrating email analytics tools that provide metrics like open rates, click-through rates, and response rates.
What specific metrics should I focus on?
Focus on open rates, click-through rates, bounce rates, and conversion rates to gauge the effectiveness of your email campaigns.
Are there any CRM tools that offer built-in email tracking?
Yes, many CRM tools like HubSpot, Salesforce, and Zoho offer built-in email tracking features that can help you monitor performance.
How can I improve my email open rates?
To improve open rates, consider optimizing your subject lines, segmenting your audience, and sending emails at optimal times.
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