How can I track parameters in my email campaigns?
An example of an AI chatbot conversation about tracking parameters in email campaigns.
How can I track parameters in my email campaigns?
You can track parameters in your email campaigns by using UTM parameters in your links. This allows you to see how users interact with your content.
What are UTM parameters and how do I create them?
UTM parameters are tags added to your URLs to track the performance of campaigns. You can create them using Google's Campaign URL Builder.
Can I see the data from UTM parameters in Google Analytics?
Yes, once you set up UTM parameters, you can view the data in Google Analytics under Acquisition > Campaigns.
Are there any best practices for using UTM parameters?
Yes, keep your UTM parameters consistent, use clear naming conventions, and limit the number of parameters to avoid confusion.
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