How can I effectively track social media traffic to my website?
An example of an AI chatbot conversation about tracking social media traffic to your website.
How can I effectively track social media traffic to my website?
You can use tools like Google Analytics, UTM parameters, and social media insights to track traffic.
What are UTM parameters and how do I use them?
UTM parameters are tags you add to your URLs to track the performance of campaigns in Google Analytics.
Can you give me an example of a UTM parameter?
Sure! A UTM parameter might look like this: ?utm_source=facebook&utm_medium=social&utm_campaign=spring_sale.
How do I analyze the data once I have it?
You can analyze the data in Google Analytics by looking at the Acquisition reports to see where your traffic is coming from.
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