What are some traditional pricing strategies businesses use?
Businesses often use strategies like cost-plus pricing, competitive pricing, and value-based pricing.
Can you explain cost-plus pricing?
Sure! Cost-plus pricing involves adding a markup to the cost of producing a product to determine its selling price.
What about competitive pricing?
Competitive pricing sets prices based on what competitors are charging for similar products, aiming to attract customers.
How does value-based pricing work?
Value-based pricing sets prices primarily based on the perceived value to the customer rather than the cost of production.
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