What is the difference between transmedia and cross-media?
Transmedia storytelling involves telling a single story across multiple platforms, where each medium contributes uniquely. Cross-media, on the other hand, refers to using multiple media formats to tell a story, but they may not be interconnected.
Can you give me an example of transmedia storytelling?
Sure! A great example is the "Star Wars" franchise, which includes movies, TV shows, books, and games, all expanding the same universe and story.
What are some benefits of transmedia storytelling?
Transmedia storytelling can enhance audience engagement, create deeper emotional connections, and allow for a richer narrative experience.
How does cross-media affect audience perception?
Cross-media can broaden audience reach and provide different perspectives on the same story, but it may dilute the narrative if not executed well.
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