What is the difference between transmedia and traditional media?
Transmedia involves storytelling across multiple platforms, while traditional media typically focuses on a single medium.
Can you give me examples of transmedia projects?
Sure! Examples include the "Star Wars" franchise, which spans films, books, games, and more.
What are the advantages of transmedia storytelling?
Transmedia storytelling allows for deeper engagement, reaching diverse audiences, and creating immersive experiences.
Are there any downsides to transmedia?
Yes, it can be complex to manage, may require more resources, and risks confusing audiences if not executed well.
How is audience engagement different in transmedia compared to traditional media?
In transmedia, audiences can interact with the story across various platforms, fostering a more participatory experience.
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