What are the latest trends in color theory?
Recent trends in color theory include the use of bold, vibrant colors, and a focus on emotional responses to color.
How do these trends affect design and branding?
These trends influence design by encouraging brands to evoke specific emotions and create memorable visual identities.
Can you give examples of brands using these trends?
Sure! Brands like Spotify and Airbnb use vibrant color palettes to create engaging and modern aesthetics.
What role does cultural context play in color perception?
Cultural context significantly affects color perception, as colors can have different meanings and associations in various cultures.
Are there any tools to help with color selection?
Yes, tools like Adobe Color and Coolors can help designers choose color schemes based on current trends.
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