What are the key metrics I should track for my app?
An example of an AI chatbot conversation about understanding app analytics metrics.
What are the key metrics I should track for my app?
You should focus on metrics like DAU (Daily Active Users), MAU (Monthly Active Users), retention rate, and user engagement.
How do I calculate the retention rate?
Retention rate is calculated by taking the number of users who return to your app after a specific period, divided by the total number of users at the start of that period.
What tools can I use to track these metrics?
Popular tools include Google Analytics, Mixpanel, and Amplitude, which provide detailed insights into user behavior.
Can you explain what DAU and MAU mean?
DAU refers to Daily Active Users, while MAU refers to Monthly Active Users. They help measure user engagement over time.
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