What is audience targeting in advertising?
Audience targeting in advertising refers to the practice of identifying and reaching specific groups of consumers based on various characteristics.
Why is it important for businesses?
It's crucial because it helps businesses deliver relevant messages to the right people, increasing engagement and conversion rates.
What are some common methods of audience targeting?
Common methods include demographic targeting, geographic targeting, psychographic targeting, and behavioral targeting.
How can I determine my target audience?
You can determine your target audience by analyzing market research, customer data, and conducting surveys to understand their preferences.
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