What is bundled pricing and how does it work?
An example of an AI chatbot conversation about understanding bundled pricing.
What is bundled pricing and how does it work?
Bundled pricing is a strategy where multiple products or services are sold together at a single price, often at a discount.
What are the benefits of using bundled pricing?
The benefits include increased sales, customer convenience, and the ability to introduce new products more effectively.
Can you give me an example of bundled pricing in real life?
Sure! A common example is cable TV packages that include internet and phone services for a lower combined price.
Are there any downsides to bundled pricing?
Yes, potential downsides include customer confusion and the risk of customers feeling forced to buy unwanted products.
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