What are the key Twitter metrics I should track for my business?
An example of an AI chatbot conversation about understanding Twitter metrics for business growth.
What are the key Twitter metrics I should track for my business?
The key Twitter metrics to track include engagement rate, impressions, retweets, likes, and follower growth.
How do I calculate engagement rate?
Engagement rate is calculated by dividing the total engagements (likes, retweets, replies) by the total impressions, then multiplying by 100.
What does a high engagement rate indicate?
A high engagement rate indicates that your content resonates well with your audience and encourages interaction.
Can you explain what impressions mean?
Impressions refer to the total number of times your tweet has been displayed to users, regardless of whether they interacted with it.
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