What are the differences between universal links and deep links in iOS?

What are the differences between universal links and deep links in iOS?

Universal links are a way to link to content within your app, while deep links are URLs that link to specific content in your app or website. Universal links work even if the app is not installed, redirecting users to the App Store, whereas deep links may not have this capability.

Can you explain how to implement universal links?

To implement universal links, you need to set up an apple-app-site-association file on your web server, configure your app's entitlements, and handle the incoming links in your app's delegate.

What are the advantages of using universal links over deep links?

Universal links provide a seamless experience by allowing users to open content directly in the app or redirecting them to the App Store if the app is not installed. They also enhance security and user experience.

Are there any limitations to using universal links?

Yes, some limitations include the need for HTTPS, potential issues with older iOS versions, and the requirement for proper configuration of the associated domains.