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What is the difference between universal links and deep links?

An example of an AI chatbot conversation about universal links and deep links.

😀
You

What is the difference between universal links and deep links?

MagicBuddy
MagicBuddy

Universal links are a way to link to content within an app or website, while deep links specifically direct users to a specific location within an app.

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You

Can you give me an example of each?

MagicBuddy
MagicBuddy

Sure! A universal link might open a webpage in a browser or an app, while a deep link would take you directly to a specific product page within an app.

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You

Are there any advantages to using one over the other?

MagicBuddy
MagicBuddy

Yes, universal links provide a seamless experience across platforms, while deep links are great for directing users to specific content.

😀
You

Which one should I use for my app?

MagicBuddy
MagicBuddy

It depends on your goals. If you want to enhance user experience across platforms, go for universal links. If you need to direct users to specific content, deep links are the way to go.

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