How can I use Google Analytics to improve my marketing strategies?
You can use Google Analytics to track user behavior, identify trends, and measure the effectiveness of your campaigns.
What specific metrics should I focus on?
Key metrics include user acquisition, bounce rate, conversion rate, and session duration. These help gauge performance.
How can I set up goals in Google Analytics?
Go to the Admin section, select 'Goals' under the View column, and click 'New Goal' to set up your desired objectives.
Can I integrate Google Analytics with other marketing tools?
Yes, Google Analytics can be integrated with tools like Google Ads, social media platforms, and email marketing services for better insights.
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