How can I effectively use metrics to improve my marketing strategy?
You can start by identifying key performance indicators (KPIs) that align with your marketing goals. What specific goals do you have?
I want to increase my website traffic and conversion rates.
Great! For website traffic, you can track metrics like unique visitors and page views. For conversion rates, focus on the percentage of visitors who complete a desired action.
What tools can I use to track these metrics?
Popular tools include Google Analytics for website traffic and HubSpot for tracking conversions. Would you like to know how to set them up?
Yes, please! How do I set up Google Analytics?
To set up Google Analytics, create an account, add your website, and install the tracking code on your site. Would you like a step-by-step guide?
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