What are UTM tagging tools and how do they work?
An example of an AI chatbot conversation about UTM tagging tools and their functionalities.
What are UTM tagging tools and how do they work?
UTM tagging tools help marketers track the performance of their campaigns by adding parameters to URLs. This allows for detailed analytics.
Can you give me an example of how to create a UTM tag?
Sure! A UTM tag typically includes parameters like utm_source, utm_medium, and utm_campaign. For example: ?utm_source=google&utm_medium=cpc&utm_campaign=spring_sale.
Are there any specific tools you recommend for creating UTM tags?
Yes, tools like Google Analytics URL Builder, UTM.io, and Campaign URL Builder are popular for creating UTM tags easily.
How can I analyze the data collected from UTM tags?
You can analyze UTM data in Google Analytics under the 'Acquisition' section, where you can see traffic sources and campaign performance.
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